Deep Ellum Brewing Co. is taking the month of October to participate in Breast Cancer Awareness Month with our Cans for Cans charity promotion. You will see cases of our beer start hitting shelves with pink Paktech tops with special stickers denoting this support. We’re proud to announce that a dollar of each six-pack sold in October will go to the Bradie James Breast Cancer Foundation – Foundation 56. Bradie James, former Dallas Cowboys linebacker, lost his mother, Etta James, to breast cancer in 2001.
Look for specially marked six-packs at your local store!
Bradie James with Zack Fickey, Special Events Ninja and John Reardon, Founder & Chief Evangelist of Deep Ellum Brewing Co.